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Presidential Message from Steve McCormick of The Nature Conservancy

Mission of The Nature Conservancy

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Non-profit Governance and Leadership of The Nature Conservancy

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Pulling together

Goals and Objectives

The Ecotourism Program, in collaboration with other key Conservancy staff, has set a series of goals as part of a strategy to ensure ecotourism development contributes to the success of our mission.

Our overall goals are to:

  1. Reduce the threats posed by uncontrolled tourism development at the fragile sites we seek to conserve
  2. Develop a source of long-term financial sustainability for the conservation of protected area sites.

Within these broad objectives, we have a series of goals and objectives over the next three years, including:

  • The development of a methodology for monitoring tourism's impacts - an essential first step if we are to control those impacts.
  • Training for partners in developing joint ecotourism strategies with local communities, including community-based ecotourism enterprises.
  • Promote guidelines for facilitating greater community participation in the planning and management of ecotourism.
  • Build our partners' capacity to provide income-generating services to tourism businesses, including developing joint ecotourism development strategies and business ventures with inbound tour operators.
  • Assist our non-governmental organization (NGO) partners to influence ecotourism policy at the national level.
  • Assist our international NGO partners to identify their optimum strategy in ecotourism development.
  • Develop guidelines for partners on ecotourism planning, feasibility evaluation and where appropriate, business planning.
  • Facilitate the development of model ecotourism programs and itineraries which generate benefits for site conservation, partners and local communities.
  • Work with like-minded institutions to develop an ecotourism standards monitoring program.
  • Create new partnerships with the tourism industry to promote ecotourism development at the appropriate sites where we work.


What is Ecotourism  |  Goals & Objectives  |  Programs